2011-07-21

Jurnal#5


 I have class present and satisfy presenting every group, they show fun. It tells that everybody attends and ready prepares presenting. The part of content makes interesting audience. My group think that present unperfected because voice s’ speaker can’t hear around the class. However, their image and content to be good like another group


Jurnal#4



This week Aj. Gob told about points of blog evaluation (50%).

There were three parts of points.

The first point is blog such as content 10%, language use 12% and design & style 8%. The second point is journal 10%. The last point is presentation 10%.

It is very difficult for me. There were many sections that I have to learn, read and search about all of data of my brand such as company background, product strategy and promotion strategy

The teacher had warm up activity about product strategy by look at the company and answer that what are the brand name, target group and product positioning. I think Aj.Gob want to practice us about analysis product positioning.

Jurnal#3




This week, Aj.Gob explained about what is journaling? The teacher said that she didn’t care about grammatical, then, Aj.Gob tough about Maslow’s Hierarchy of Needs.
 ( Motivation Maslow’s)

Next, I think the most brand are belonging , ego-status and self- actualization because the most people buy feeling of being sexy, beauty, trendy and luxury. So producer the basic needs stage. After that Aj.Gob told about product positioning, it is one of the main topics of 4 P that is very important. We need to selling point of the brand or product. I was looking back of my brand which focus on fresh, fun, excitement and energies. Because it is soft drink, Pepsi, it is most famous in the world.

2011-06-29

My Reflection on Victoria's Secret





When I read article of Victoria’s secret, I learn that strategies create global brand. In the past, Victoria was the same product in style and price with other product. After, Victoria ‘s underwear can sell department stores because they improve style bra which create different product and add to income for Victoria. Beside victoia’secret built channel of successful market and access customer around the world, they made service through www.VictoriasSecrt.com. It advertise multiple media , there were fashion show ,catalogue photo and e-mail ; you can order to purchase. They crate global brand by had message many language of web site Victoria’s secret so that made international marketing. I think that Victoria’s secret made value brand which is unique, it make successful strategies marketing on the cyber is advertising product .







2011-06-14

Jurnal#2


This was the second class, but it seemed to be more interesting because the teacher would gave me to do activity.
From this activity, I thought that it helped me to think and discussed with my classmate.
After that, the teacher taught us about the production positioning in business line.

Jurnal#1



                            This is the first time to study Business course. I was very excited to receive something new.
I took this course because I really want to know how the business is. Although I already knew there will spend much of time for it. And today I have learned about business. So there can help me get a background of business more than this ……
What shall I say??? … Nothing else... Now I have no any ideas
See you … ^^