2011-07-21

Jurnal#5


 I have class present and satisfy presenting every group, they show fun. It tells that everybody attends and ready prepares presenting. The part of content makes interesting audience. My group think that present unperfected because voice s’ speaker can’t hear around the class. However, their image and content to be good like another group


Jurnal#4



This week Aj. Gob told about points of blog evaluation (50%).

There were three parts of points.

The first point is blog such as content 10%, language use 12% and design & style 8%. The second point is journal 10%. The last point is presentation 10%.

It is very difficult for me. There were many sections that I have to learn, read and search about all of data of my brand such as company background, product strategy and promotion strategy

The teacher had warm up activity about product strategy by look at the company and answer that what are the brand name, target group and product positioning. I think Aj.Gob want to practice us about analysis product positioning.

Jurnal#3




This week, Aj.Gob explained about what is journaling? The teacher said that she didn’t care about grammatical, then, Aj.Gob tough about Maslow’s Hierarchy of Needs.
 ( Motivation Maslow’s)

Next, I think the most brand are belonging , ego-status and self- actualization because the most people buy feeling of being sexy, beauty, trendy and luxury. So producer the basic needs stage. After that Aj.Gob told about product positioning, it is one of the main topics of 4 P that is very important. We need to selling point of the brand or product. I was looking back of my brand which focus on fresh, fun, excitement and energies. Because it is soft drink, Pepsi, it is most famous in the world.