Product Line
Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Invented in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903.
There have been many Pepsi variants produced over the years since 1903,
including Diet Pepsi
Crystal Pepsi
Pepsi Twist
Pepsi Max
Pepsi Samba
Pepsi Blue,
Pepsi Gold
Pepsi Holiday Spice
Pepsi Jazz
Pepsi X (available in Finland and Brazil)
Pepsi Next (available in Japan and South Korea)
Pepsi Raw
Pepsi Retro in Mexico
Pepsi One
and Pepsi Ice Cucumber in Japan.
Logo
Target Groups
Every people can be the consumer of Pepsi just only some of you want to refresh or take a fresh look at your life style.
Branding
Positioning
Key successful factors
Pepsi has been successful of their marketing. The focus research showed that brand awareness was strong and the target audience ascertained. All who took part felt that it was a successful company with strong and memorable campaigns.
Reference:http://en.wikipedia.org/wiki/Pepsi
great information. ^0^
ReplyDeleteDear, PEPSI's brand manager
ReplyDeleteAs our business relationship,first of all,I would like to say"THANK YOU"for your invitation.
For your brand,in my view, it's so interesting and it's known around the world.Thus,I'm glad to be the partnership of yours.
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However,I'm one who isn't creative person, I notice from my understanding. I'm so impressed in your brand. It's one brand that it's so perfect.It would be better if you use the bright letter for being best.
Hopefully,I appreciate the opportunity to exchange the idea on your blog designing.
Sincerely yours
Ms.Maneenoot Ploymee
Samsung's brand manager
Thanks
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ReplyDelete